daily MESSAGES THAT KEEP MEN CONNECTED

How are you beauties?

I hit a point in life where the team faded. The routines changed, the room got quieter, and I ended up carrying more on my own than I ever planned. I still show up and do the work, but that sense of being part of something bigger slipped away.

If that sounds familiar, you’re not the only one.

I'm building 33Hugs to be that place to regain our connection with each other. And right now the first step is with our message platform — a daily clean hit of positivity from one of our messages, quotes, or lyrics we've grown up with. A reminder you’re not doing life solo.

One text a day as a simple practice that puts you back on the roster as we build something worth belonging to.

Hug you, brother.

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EMBRACE THE movement

Our Mission: To keep men here

This isn’t therapy. It’s brotherhood.

It’s a HUG in 160 characters.

But we’re not just sending texts - we are delivering impact.

One hug at a time. One brother at a time.

Every message is a moment of connection.

Every hug is a step toward better mental health.

One message could save one life.

Why 33HUGS?

1 every 2 hours

3 out of 4 are men

1 every 12 minutes

4 out of 5 are men

On average, in Canada, an individual takes their own life every 2 hours. In the United States, that occurs about every 12 minutes. 

Discovering 3 out of 4 or those are MEN, we started 33Hugs with the hope that if one message could change a life then we will send a message every day to make that wish a reality.

Since we consider each message a hug, from one brother to another, we decided to end each message with the strong double hug emoji - and 33Hugs was born.

Free 33 day Test Ride

Man riding dirt bike over dirt that is image on a phone on a table

Crank the throttle and feel the hug

Look, we get it.

Talking hugs and feelings? Sounds like soft guy stuff

But here is the truth: real strength isn’t silent

So we are going to HUG a brother even when the world is telling us to “man up and shut up

We’re not asking you to be weak - we’re asking you to rebel against that old-school mindset

We are asking you to just listen, listen to our daily message sent directly to your phone via SMS

Now bring it in for that hug!

One test ride. No pressure. Just connection.

No credit card nor subscription required.

Just provide your name and mobile and you’ll receive our daily message for 33 days.

We promise we ONLY collect this information to send out your digital hug. We do not sell or share this data in any shape or form. Please see our Privacy Policy for any questions.

For Customers with a USA Mobile Number

We are working on upgrading our SMS service in order to provide messages to our brother’s south of the Canadian border. If you are interested, send us your mobile number and we will inform you when this service is ready.